In this Counterpoint, we introduce a conceptualization of the symbol that constructively contrasts the ideas presented by Phillips and Moser. We do not see the need to mobilize ideas and vocabularies from evolutionary biology, as they do, but instead propose to return to cultural approaches to the symbol that resonate more deeply and profoundly within our discipline. Specifically, we revisit the work of German philosopher Ernst Cassirer on the symbolic foundation of culture and society. To fully harness the potential of such a renewed approach in organization research, we encourage a conversation with foundational and more recent work in institutional organization theory. The aims of our article are to (a) offer an alternative understanding of the symbol; and (b) elaborate how such understanding can reinvigorate organizational and institutional analysis.